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By completing the Customer Advocacy Maturity Assessment Tool, you will gain insight into areas of strength and weakness, identify areas of improvement and where to focus...
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The Asset Sunsetting Tool provides a way to record and benchmark your asset performance against industry standards. It also guides content marketers in collecting the...
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This tool is a guide to help executives decide whether individual pieces of content should be made in-house or out-of-house.
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This guide serves as a checklist of what to include or avoid in each asset type. Guidance is also given to create a look and feel consistent with the brand image and...
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This is a guide that content marketers can use to build the asset journey with the right data to accelerate the buyer journey. It can also be used to communicate the...
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The purpose of the SOV campaign calendar is to document a plan for when and where the responsible party will produce and post content for the SOV campaign.
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The Key Metrics Evaluation and Benchmarking Tool is a comprehensive tool that allows you to compare your company's metrics to the benchmarks for your company's stage and...
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The Metrics Benchmarking Reference Guide is a convenient resource for comparing your company's performance to that of other high-growth companies.
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This template aims to gain valuable insights into how your brand visually and verbally stands out or blends in with competitors. This information will help you refine...
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Use this Brand Name Generation Tracker to outline the parameters for selecting the ideal name. This tool enables you to organize and keep track of an unlimited number of...
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