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Build an IT Strategy for Small Enterprises

Get in front of your workload with a right-sized and business-aligned IT strategy.

  • Small enterprise (SE) IT departments are so overburdened with managing the day-to-day that strategic thinking is an afterthought. 69% of SE IT departments surveyed claim their IT strategies were less than adequate.
  • IT struggles to communicate its current or potential support of business goals. 41% of SE business leaders feel that their goals are unsupported by IT.
  • All IT departments are limited by their capacity, but SEs feels this constraint more than their MLE counterparts. Necessary strategic initiatives are neglected if their value and risk doesn’t translate to business terms.

Our Advice

Critical Insight

  • Don’t build a strategy to appease executives or view it as a request for permission. You’re making the case for the enhancements to the whole organization’s capabilities through the technology you deliver and operate.
  • Business stakeholders cannot translate how IT initiatives will help achieve their objectives or mitigate risk. Explain IT’s role in value creation and share the ownership of tech risk.
  • SEs invariably have less capacity, talent, and tools to meet a similar demand to MLEs. Prioritization is imperative to success, as is conveying how all gaps impact the business.

Impact and Result

  • Clearly communicate to business executives how IT will support the organization’s key objectives and initiatives using the Small Enterprise Executive Presentation Template.
  • Use Info-Tech’s Initiative Prioritization Tool to help make project decisions in a holistic manner that allows for the selection of the most valuable initiatives to become part of the IT strategic roadmap.
  • Demonstrate to business executives and the IT organization how the IT strategy was created using Info-Tech’s Small Enterprise IT Strategy Template.

Build an IT Strategy for Small Enterprises Research & Tools

Start here – read the Executive Brief

Read our concise Executive Brief to find out why you should create a well-defined IT strategy, review Info-Tech’s methodology, and understand the four ways we can support you in completing this project.

1. Identify the target state

Identify the IT organization target state using the business context to ensure IT supports business needs.

2. Assess the current state

Conduct an assessment of the IT organization current state to understand where IT currently stands.

3. Bridge the gap and create the strategy

Analyze the difference between the current state and target state on a capability perspective, then brainstorm initiatives to bridge the gap and secure approval for the IT strategy.

Member Testimonials

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve. See our top member experiences for this blueprint and what our clients have to say.


Overall Impact


Average $ Saved


Average Days Saved




$ Saved

Days Saved

Braeston Proprietary Limited

Guided Implementation




The overall IT Strategy sessions added value to the IT Strategy.

Caribbean Public Health Agency

Guided Implementation




Supporting staff very knowledgeable and patient. Solicited ideas and feedback and incorporated them into the template, making it CARPHA IT Strateg... Read More

State of Virginia, Office of Attorney General

Guided Implementation




The best part is the practical information that was received. Ben was able to explain how to apply approaches I'm familiar with to my current situa... Read More

WellLife Network

Guided Implementation




I found Ben to be informative about the IT Strategy and tools. Confirmed what I thought and provided guidance on my questions.

Halifax Port Authority

Guided Implementation




Timely and flexible approach to IT strategic planning. Andy demonstrates strong knowledge, experience and a practical approach to our situation and... Read More

Public Utility Commission State Of Oregon

Guided Implementation




City Of St Catharines

Guided Implementation




The expertise of George was very evident and working with him is always a pleasure.

Workshop: Build an IT Strategy for Small Enterprises

Workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn't enough, we offer low-cost delivery of our project workshops. We take you through every phase of your project and ensure that you have a roadmap in place to complete your project successfully.

Module 1: Identify IT Implications

The Purpose

  • Conduct analysis and facilitate discussions to uncover what business needs mean for IT.

Key Benefits Achieved

  • An understanding of what business needs mean for IT.




Review the business context.


Review links between business capabilities/business initiatives with business goals.

  • Links between business capabilities/business initiatives with business goals

Identify IT implications from the documented business context.


Group the IT implications into themes from seven perspectives.

  • Implications on IT from the business context

Module 2: Define the IT Target State

The Purpose

  • Define goals and target state maturity to get a sense of where IT needs to go. Clearly understand where IT needs to go by defining the target state IT capabilities.

Key Benefits Achieved

  • Identifies and documents, at a high level, IT’s target state. Additionally, the list of target state capabilities defines in more detail and clarity how the target state will look.




Define IT goals.

  • IT goals

Determine the IT goal alignment to business goals.


Indicate the target state IT maturity.


Identify target state IT capabilities required to achieve IT goals.


Consolidate target IT capability map.

  • Target state IT capabilities

Module 3: Assess the IT Current State

The Purpose

  • Gauge where the IT organization currently stands to get a baseline so that gaps can be identified between the current and target state.

Key Benefits Achieved

  • Provides an assessment of the current state in terms of capabilities, planed initiatives, factors impacting IT, budget, and current state maturity.




Review diagnostic results.


Assess current IT capabilities.

  • Documented current IT capabilities and the gap to the target state

Conduct IT SWOT analysis.

  • IT SWOT analysis

Identify current state maturity.


Assess the gaps between current- and target-state capabilities.

  • Overall IT capabilities gap analysis

Module 4: Bridge the Gap and Create the Strategy

The Purpose

  • Identify the gaps between the current and target states and brainstorm initiatives to address the gaps. Set out next steps to reach IT strategy approval.

Key Benefits Achieved

  • Identify the projects needed to reach the target state from the current state.
  • Link how the projects support IT capabilities, IT goals, and the business context.




Map key current IT initiatives to IT and business goals.

  • Documented relationship between IT goals, capabilities, and initiatives.

Brainstorm initiatives to address the gaps in capabilities.

  • List of new initiatives to reach the target state

Create initiative profiles.

  • IT initiative profiles

Prioritize IT initiatives.

  • IT strategy prioritization matrix

Create roadmaps for key IT initiatives.

  • IT strategy roadmaps

Summarize the highlights of the IT strategy.

Build an IT Strategy for Small Enterprises preview picture

About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.


Overall Impact

Average $ Saved

Average Days Saved

After each Info-Tech experience, we ask our members to quantify the real-time savings, monetary impact, and project improvements our research helped them achieve.

Read what our members are saying

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your IT problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

Need Extra Help?
Speak With An Analyst

Get the help you need in this 3-phase advisory process. You'll receive 6 touchpoints with our researchers, all included in your membership.

Guided Implementation 1: Identify the target state
  • Call 1: Identify the business context status and IT implications.
  • Call 2: Create components of the IT target state.

Guided Implementation 2: Assess the current state
  • Call 1: Assess current IT capabilities.
  • Call 2: Examine additional factors impacting IT and identify the current IT maturity.

Guided Implementation 3: Bridge the gap and create the strategy
  • Call 1: Assess the gaps to the target state.
  • Call 2: Refine the communication materials and plan.


Ben Mackle


  • Ken Piddington, Chief Information Officer and Executive Advisor, MRE Consulting
  • Kyle Saverance, Chief Information Officer, Coker College
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