Select and Implement a Social Media Management Platform – Phase 3: Review Implementation Considerations

Author(s): Mohammed Alsakka, Ben Dickie

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Plan your SMMP implementation by establishing best practices and creating a plan outlining how the solution will be integrated into the organization's current IT landscape, populated with the organization's data, used by IT and business users, and managed on an ongoing basis.

This phase will take you through the following activities:

  • Determine the right governance structure to overlook the SMMP implementation.
  • Identify integration points with other applications.
  • Assess the different deployment models for your SMMP.
  • Determine departmental key performance indicators.

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Select and Implement a Social Media Management Platform

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