Your current Info-Tech Research Group subscription does not include access to this content. Contact
your account representative to gain access to Print & Digital Media.
Deep vertical research so you can explore tailored insights into your industry
Publishers should use their audience understanding to expand their offerings to customers, e.g. offering live experiences, games, and videos that align to the message, author, or content of the original works that the reader was interested in.
Learn about how personalization affects both your organization and IT specifically, including challenges and opportunities, with expert assistance.