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This blueprint enables you to deliver digital products at the scale of your organization by defining digital product families.
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Identify an approach to group the inventory of products into one or more product families.
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Confirm alignment between your products and product families via the product family roadmap and a shared definition of delivered value.
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Agree on a delivery approach that best aligns with your product families.
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Define your communication plan and transformation roadmap for transitioning to delivering products at the scale of your organization.
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Define products in your organization’s context and explore product families as a way to organize products at scale.
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This blueprint will enable you to articulate and communicate your application department's strategy.
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This blueprint enables you to build a "continuous anything" delivery mechanism through conceptualization of a robust release management framework.
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Lead scoring increases marketing ROI and sales productivity. This blueprint enables marketers to build their own scoring methodology and deliver better qualified leads to...
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Lead scoring success starts with deep buyer knowledge. This phase aids marketers in identifying the key asset types that, when included within your lead generation...
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