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Read this Executive Brief to understand the growing traction behind CXM, why you should embark on a CXM project, and why it is important to do so now.
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This blueprint will help you develop a technology strategy for customer experience management and adopt best practices for managing your organization’s customer-facing...
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This blueprint will help you assess if using text messaging channels is a prudent avenue to provide your customers with real-time service and support.
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This phase of the blueprint, Create an Application Roadmap That Supports the Digital Strategy, will walk you through the process of building out the digital strategy...
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This phase of the blueprint, Map Your Drivers to Enabling Applications, will help you identify major enterprise application areas and understand how they can help you...
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This phase of the blueprint, Parse Your Digital Strategy for Critical Technology Drivers, will help you identify salient technology drivers you should pursue in your...
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This storyboard will help you follow a structured approach for translating an enterprise digital strategy into specific enterprise application initiatives.
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Read this Executive Brief to understand why taking an application roadmapping approach to digital strategy execution is imperative to move the strategy forward.
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The devil is in the details: ensure you have a strong roadmap of enabling applications and technologies to support the enterprise digital strategy once it has been created.
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Use this tool to document an application portfolio that will be used to support the formal enterprise digital strategy.
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