Poor crisis management has a significant impact on business continuity, reputation, and profitability.
For IT failures and business interruptions, organizations need a streamlined process for assessing the crisis and determining whether to execute their BCP or DRP. For reputation crises, failure to respond quickly and appropriately typically results in lost revenue and decreased shareholder value.
Follow the steps in this blueprint to implement the following best practices:
- Create a crisis management plan that provides a framework for responding to any crisis, from health and safety incidents to business disruptions to reputational damage.
- Establish a hierarchy of crisis management teams to expedite crisis assessment and response.
- Pre-plan for likely potential crises to improve your ability to respond to those crises as well as implement a structure that can be applied to a wide range of other potential crises.
Successful crisis management depends on clearly defined crisis management roles and processes.