As the number two software company in the world, Oracle has 430,000 customers in 175 countries and holds the top spot in 50 product or industry categories. Because of its market presence, Oracle can be a customer’s largest IT asset and form an integral part of its IT infrastructure. In this situation, making business-driven decisions to maximize the return on the Oracle investment is crucial. However, customers are often forced into making vendor-driven over business-driven decisions due to pressure from Oracle. Such pressure can come in the forms of aggressive sales tactics, convoluted business practices, complex licensing policies, audit threats, and cloud upsell.