This tool helps you outline and prioritize your customer experience management (CXM) goals and link their relevance and value to APQC-based processes.

The CXM Business Process Shortlisting Tool contains the following tabs:
  • CXM Goals
  • Level 3 APQC Processes
  • Level 4 APQC Processes
  • Business Process Summary

Also In

Build a Strong Technology Foundation for Customer Experience Management

Design an end-to-end technology strategy to drive sales revenue, enhance marketing effectiveness, and create compelling experiences for your customers.

Related Content

Social

Get Access

Get Instant Access
To unlock the full content, please fill out our simple form and receive instant access.