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Industry Insights & Best Practices


  • Industry-Specific Research
  • Reference Architectures
  • Industry Trends
  • Top Technologies

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  • Peer-to-Peer Knowledge Sharing
  • High-Impact Discussion Topics

Industry-Specific Advisory Services


  • Digital Transformation
  • Linking Business & IT Value Maps
  • Advisory Assistance to Help You Build Your IT Strategy
  • Peer Benchmarking

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Background &
Overview

Executive
Roundtable

Industry Roundtable Events

The Industry Roundtable Events are sessions hosted each month for 8 to 15 industry peers to discuss the most pressing topics impacting IT departments in their industry and share their experiences. Each session is facilitated by an industry analyst and supported by our tailored research.

Click an experience track to learn more about the research, Roundtables, and action plan for each topic.

Deep Insights Tailored to Your Industry

1

IT Strategy & Alignment, Reference Architectures & Value Streams

Take deep ecosystem-level drive into your industries' ecosystem as well as the IT challenges and opportunities within it.

2

Top Trends Affecting Sports Entertainment

Explore key trends affecting your specific industry from the perspective of people, processes, and technology.

3

Peer Industry Benchmarking

Examine the data from IT departments across the industry to gain insight into the priorities, challenges and opportunities of IT in your industry.

4

Software Selection to Meet Industry Needs

Understand industry technologies and leading vendors in the space to expediate core buying decisions.

1

Business-Aligned IT Strategy


Strategy Alignment
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Embrace a Sportsbook to Drive Fan Experience and Engagement

  • Understand the environment your organization lives in and your fans’ journeys to decide whether you should pursue a sportsbook.
  • Decide on the business model that best aligns with your organization's goals for a sportsbook initiative.
  • Consider the different vendors, platforms, and technology available for each sportsbook business model.
  • Become familiar with the different sportsbook vendors and consider whom you may wish to partner with.
  • Carefully review and negotiate the vendor contracts needed to move forward with your sportsbook initiative.
Strategy Alignment
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Professional Sports Industry Impacts on IT Strategy: Senior Management Presentation Template

  • Once you’ve completed the IT Strategy Initiatives Workbook, it’s time to pull it all together and share with your organization’s leadership team.
  • Use the Professional Sports Industry Impacts on IT Strategy: Senior Management Presentation Template to highlight the key findings from the business-aligned analysis you’ve done.
Strategy Alignment
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Professional Sports IT Strategy Initiatives Workbook

  • With input from our research and analysts and your peers, identify new or updated initiatives for your IT strategy.
  • Working with our team, update your IT Strategy Initiatives Workbook.
Strategy Alignment
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Professional Sports Business-Aligned IT Strategy

  • Learn about the ecosystem factors that are impacting the Professional Sports industry and how your IT team is set from a PESTLE and SWOT perspective, with expert insights and takeaways to update your IT strategy.

2

Top Industry Trends


Top Trends
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Professional Sports New Complexities in Social Channels Report

  • Social management continues to increase in complexity and risk. Like omnichannel sales, social media should be actively managed using a consolidated approach.
  • Learn about how new complexities in social channels affect both your organization and IT specifically, including challenges and opportunities, with expert assistance.
Top Trends
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Professional Sports Enhanced Spectator Experience Report

  • Sports are now viewed as an entertainment option competing in the broader entertainment and hospitality market, where the fan experience is rich, integrated content delivered at any time.
  • Learn about how an enhanced spectator experience affects both your organization and IT specifically, including challenges and opportunities, with expert assistance.
Top Trends
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Professional Sports Data-Driven Player Insight Report

  • A performance management platform that provides consolidated player data enables teams to identify injuries earlier, assess recovery, identify performance gaps, and make better game-time decisions.
  • Learn about how data-driven player insight affects both your organization and IT specifically, including challenges and opportunities, with expert assistance.

3

Industry Benchmarking


Peer Benchmarking
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Professional Sports IT Staffing Benchmarking Report

  • Many IT departments are already running lean, struggling to keep pace with never-ending demands from the business to be a reliable operator and effective partner, all while finding time and resources to be innovative.
  • By taking the IT Staffing Diagnostic and participating in our unique IT Spend Benchmarking, you will gain critical insights to position your IT team to be more strategic.
Peer Benchmarking
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Professional Sports IT Stakeholder Satisfaction Benchmarking Report

  • IT leadership needs to understand where their clients are unsatisfied with the quality of service they are receiving from IT.
  • Understand important focus areas to address and insights into how your team compares with other Professional Sports IT organizations.

4

Core Industry Technologies & Software Selection


Core Industry Technologies
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Professional Sports Social Media Management Report

  • Social media is now part of business operations, marketing/sales success, and public relations, which organizations should use to improve the fan experience and manage risk.
  • Learn about what social media management is, the state of the market, key features and functions, and leading vendors in the space in order to understand how it can transform your IT strategy and ability to deliver.
Core Industry Technologies
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Professional Sports Fan Entertainment Experience Report

  • Professional Sports is an entertainment option competing in the broader entertainment and hospitality market, where fans expect enhanced and augmented experiences beyond just watching the competition.
  • Learn about what fan entertainment experience technology is, the state of the market, key features and functions, and leading vendors in the space in order to understand how it can transform your IT strategy and ability to deliver.
Core Industry Technologies
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Professional Sports Player Performance Management Report

  • Consolidated player health and performance data allows teams to identify injuries earlier, assess recovery, identify performance gaps, and make better game-time decisions.
  • Learn about what player performance management is, the state of the market, key features and functions, and leading vendors in the space in order to understand how it can transform your IT strategy and ability to deliver.

Latest Sports Teams Notes

Short, tailored research notes aimed at providing you with timely insights, relevant to your industry. Hot off the press, these notes will be published regularly and pair great with your morning coffee.

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Take Advantage of Cashless in Your Sports Venue

Date published

October 26, 2021

Authors:
  • Elizabeth Silva

  • Larry Fretz

Cashless technology is a necessary modernization initiative that can be realized when digital and mobile strategies intersect.

RFID in Sports: Expand Your Analyst Team

Date published

October 19, 2021

Author:
  • Russell MacMillan

In this note, we discuss the potential of RFID information collection in the NFL and its widespread applicability to other sports. Don’t be late to the data interpretation arms race.

Minimize Athlete Injuries and Optimize Performance With Machine Learning

Date published

October 19, 2021

Author:
  • George Goodall

Athlete data is an increasingly important resource for sports teams. IT will play an increasingly important role in ensuring the security and quality of this data. Explore this trend from the viewpoint of an expert in the field.

Improving the Off-Field Product

Date published

October 19, 2021

Author:
  • Marcus Gverzdys

Sports organizations drive the majority of revenue from ticket sales. However, competition for those fan dollars is increasing. Teams need to innovate to increase and protect revenue, and compete for an increasingly demanding fan base.

Win the Fan Engagement Game With a Mobile Application Strategy

Date published

April 5, 2021

Author:
  • Jordan Detmers

Professional sports teams should be using mobile applications to the full extent of their capability. Provide the optimum level of service to your fans to improve satisfaction and boost revenues.

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