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Shortlist and prioritize selected IT-enabled revenue generation initiatives using Info-Tech’s tool:

  • Calibrate criteria weighting for your organization.
  • Assess each initiative against the criteria – potential value, implementation complexity, and urgency.

The tool will shortlist and prioritize the initiatives based on your assessment and criteria weightings.

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Lead a Digital Transformation to Advance Revenue Generation

Create a strategic IT-enabled roadmap that uses social, mobile, and analytics to improve marketing, sales, and customer service.

Solution Set Steps

  1. Make the case for a digital revenue generation strategy
  2. Create a plan to kick-start a digital revenue generation program
    • IT-Enabled Revenue Generation Initiative Prioritization Tool
  3. Develop a digital revenue generation strategy and roadmap
  4. Strengthen the capabilities required to execute the strategy
  5. Measure business impact and communicate the program’s benefits

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Search Code: 73737
Published: November 14, 2013
Last Revised: November 14, 2013

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