Use Info-Tech’s IT and Customer Alignment Stakeholder Interview Guide as a starting point when interviewing each individual stakeholder. 

This template includes guidance on the following interview topics:

  • Introduction
  • Establish Current State
  • IT/Customer Alignment Issues
  • IT/Customer Alignment Opportunities
  • Stakeholder Attitudes
  • Wrap-Up

When embarking on an interview, make sure to think of the context – the stakeholder’s familiarity with you and with IT will change your approach to the interview.

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Align IT with the Real End Customer

Ensure IT and the business are working towards the same goal: improving customer experience.

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