Vendor Landscape Plus: CRM Software

Leading CRM suites are too expensive and overly complex for most SMBs.
CRM leads the SaaS movement, making delivery method a key consideration for CRM product selection.
CRM product selection is almost as cumbersome as CRM implementation; too long and costly. Use Info-Tech's CRM Decision Diamond™ to shorten the process.

Our Advice

Critical Insight

Organizations are pushing back on traditional and complex CRM suites in favor of platform-like solutions, allowing integrators to build specific solutions.
CRM software delivered as a service, led by Salesforce.com, is a mature, viable technology option for most SMBs.
Microsoft has evolved into a leading CRM vendor with Dynamics CRM v4, boosted by the natural and extreme Outlook integration.

Impact and Result

Info-Tech's CRM Decision Diamond™ will help you select the right CRM feature set and app delivery method to achieve immediate value and long-term flexibility.
The CRM Decision Diamond™ shortens selection time by examining pre-screened vendors specifically recommended for SMBs.
The CRM Decision Diamond™ allows you to spend your consultancy budget on CRM implementation, instead of selection.

Vendor Landscape Plus: CRM Software Research & Tools

1. Analyze market trends for on-demand CRM vs. on-premise CRM.

Select an appropriate delivery model for our organization.

2. Compare major CRM vendors and products against each other.

Create a shortlist of appropriate vendors and technologies.

3. Evaluate specific CRM products and vendors in more depth.

Select the right vendor for our organization.

About Info-Tech

Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

What Is a Blueprint?

A blueprint is designed to be a roadmap, containing a methodology and the tools and templates you need to solve your IT problems.

Each blueprint can be accompanied by a Guided Implementation that provides you access to our world-class analysts to help you get through the project.

Author

Timothy Hickernell

Contributors

Auckland District Health
Care To Care, LLC
Champion Enterprises Inc
Connect Consulting Ltd
DHS Technologies
Dundee Securities
Konecranes Service Limited
Missouri Employers Mutual
Pratt Corporation
Stride And Associates