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Why the Human Touch (As Opposed to AI) Matters in Creative Industries
Terra Higginson, principal research director, highlights the crucial role of human creativity and empathy in creative industries, arguing against the sole reliance on AI. Higginson emphasizes that while AI can support creative processes, it cannot replace the unique insights, emotional depth, and...
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How AI Is Transforming Project Management
Barry Cousins, distinguished analyst and research fellow, shares insights on how AI is revolutionizing project management by enhancing decision-making processes, optimizing resource allocation, and improving efficiency. Cousins emphasizes the role of AI in transforming traditional methodologies i...
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Back to CX Basics: Where Does Modern Tech Fit In?
Julie Geller, principal research director, highlights the significance of incorporating generative AI into customer experience strategies for achieving personalization at scale while cautioning against neglecting fundamental customer service principles.
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What Are the Pros and Cons of Shadow IT?
John Annand, research practice lead, explores the complexities of shadow IT, highlighting its potential to foster innovation and efficiency by allowing employees to use their preferred tools and solutions. Annand also underscores the significant risks associated with unmanaged and unauthorized IT...
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Microsoft's AI Access Principles Are All About Its Market Position
Brian Jackson, principal research director, discusses Microsoft's AI access principles, focusing on how they align with the company's market positioning strategy. Jackson explores Microsoft's approach to AI development and deployment, emphasizing the strategic implications for market competition ...
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Uber Overhauls Live Chat, Increasing Customer Adoption
Julie Geller, principal research director, shares insights on Uber's strategic move to enhance its customer service by integrating live chat functionality. According to the company, this upgrade is part of Uber's effort to meet the evolving expectations of its users for more immediate and accessi...
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Deepfakes Are About to Become a Lot Worse, OpenAI’s Sora Demonstrates
Brian Jackson, principal research director, discusses the evolving threat of deepfakes, highlighting a significant development by OpenAI named Sora. According to Jackson, this technology demonstrates an advanced level of deepfake creation, raising concerns about the potential misuse in spreading ...
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Generative AI Skills Bring Nearly 50% Salary Bump: Indeed
Brian Jackson, principal research director, discusses the impact of generative AI on job markets and salaries. The surge in demand for AI-related roles is significantly influencing compensation trends. Jackson's insights shed light on how the advent of AI technologies is reshaping career prospect...
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Top Tech Learning Resources For Both Pros And Laypeople
Mark Tauschek, distinguished analyst and research fellow, contributes to a discussion on the best tech learning resources available for both professionals and laypeople. Tauschek highlights the need to acquire or hone effective GenAI prompt writing as an essential skill.
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