Info-Tech Research Group recently completed a comparison of six market-leading Customer Relationship Management (CRM) solutions. One of the evaluated products is Microsoft Dynamics CRM v4. The evaluation examines specific strengths and weaknesses to determine to what degree Dynamics CRM v4 would make a good choice for an organization implementing a CRM solution. This research note outlines several key points, including:
- Microsoft’s position in the spectrum of CRM offerings.
- Description of the Microsoft Dynamics CRM solution.
- Product strengths and challenges.
As anticipated by Info-Tech, Microsoft Dynamics CRM v4 is quickly gaining credibility and marketshare. In a recent Info-Tech Research Group survey, Microsoft Dynamics CRM v4 was the most popularly selected solution by respondents.