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Build an E-Commerce Site

So you want to go online... first you need to know why.

  • Going online can be overwhelming when you consider the myriad of choices and decisions that need to be made. From product searching to taxation, and multi-language to multi-locations where do you begin?
  • Understanding the scope is critical to a successful project. Is it purely an e-commerce site or will it be a part of a larger picture?
  • Underlying data requirements/structures may need to be addressed and can be very costly and time consuming to do, and they require skills that may not be readily available.

Our Advice

Impact and Result

  • For businesses that have never considered e-commerce, there are zillions of considerations to be made. Most of these will impact the usability and adoption of your site by your clients. The experience needs to be as personable and helpful as physical store experience, or the customer may never return.
  • Considering things like language and local customs, purchasing in local currencies,  automating taxation, shipping & handling , and everything else is critical.
  • Your site needs to answer questions before they’re asked, and make it easy to find products. In short,  the customer's online experience must mirror everything you would do if they were standing right in front of you.
  • If done right, your e-commerce initiative will flourish. If not, however, you may be hard pressed to keep clients interested long enough to make a sale.

Build an E-Commerce Site Research & Tools

Build an E-Commerce Site preview picture

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Info-Tech Research Group is the world’s fastest-growing information technology research and advisory company, proudly serving over 30,000 IT professionals.

We produce unbiased and highly relevant research to help CIOs and IT leaders make strategic, timely, and well-informed decisions. We partner closely with IT teams to provide everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

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Author

Randy Hearn

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