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Loyalty Program Software

Loyalty Program

What is Loyalty Program Software?

Loyalty Program software enables organizations to identify repeat customers, set up and run loyalty programs, and send rewards or incentives to drive retention, cross-selling, and increase customer lifetime value. Typical rewards and incentives of these programs include gift cards, vouchers, and cashbacks. These offerings tends to be customized to a customer’s spending habits, with reporting and analytics capabilities for personalizing B2C relationships. The data this software receives from the customer can inform the organization on customer behaviour, customer personas, and identify customer trends.

Common Features

  • Rewards Management
  • Customer Relationship Management
  • Member Portal
  • Omnichannel Experience
  • Card Management
  • Activity Tracking
  • Artificial Intelligence / Machine Learning
  • Customer Segmentation
  • Pricing Promotions
  • Open API

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Top Loyalty Program Software 2026

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

Products below are ineligible for awards due to insufficient recent reviews

Smile.io

Smile

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Maximize your customer acquisition efforts and turn transactional sales into passionate brand advocates with Smile. By providing easy-to-use loyalty programs that help brands transform one-time sales into repeat customers, Smile is laying the groundwork for sustainably growing business across the digital commerce ecosystem.

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Connect your largest and most valuable customers with loyalty and reward programs specifically targeted to them. Oracle CrowdTwist Loyalty and Engagement increases profitability, deepens customer relationships, and improves customer retention.

Kangaroo

Kangaroo

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Kangaroo Rewards is a loyalty marketing platform that fosters customer engagement leading to increased retention and revenues for businesses. Kangaroo offers a very rich collection of powerful features which makes it one of the most competitive solutions on the market today. Kangaroo is integrated with Lightspeed Retail POS, Lightspeed e-commerce, Lightspeed Restaurant, Shopify, Magento, Vend, Mailchimp, Klaviyo, Constant Contact, and WooCommerce which seamlessly feeds customer data to our automated-marketing engine thus providing customers with the ability to grow sales with targeted offers via SMS, email, and/or push campaigns.

PassKit Inc.

LoopyLoyalty

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Loopy Loyalty is a web application to create and manage digital stamp cards for Apple Wallet and Android Pay. Design your cards online, send push messages to customers, capture transaction history, and view customer insights. No tech knowledge needed. No app development required.

White Label Loyalty

White Label Loyalty

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White Label Loyalty is an API-first loyalty platform that empowers businesses to increase their revenue by understanding, engaging and retaining their customers. Our flexible infrastructure allows enterprise businesses to seamlessly integrate the AI-powered loyalty solution into their existing systems. Our mobile-first platform delivers frictionless customer experience, captures and analyses customer behaviour & transactional data to drive sales and increase customer retention.

AiTrillion

AiTrillion

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AiTrillion has built an enterprise solution that is user- friendly, smartly designed, and fully integrated. AiTrillion is integrated with a loyalty reward program and sends automatic emails based on the loyalty reward triggers. Emails for points earned, loyalty signup, birthday or social follow activities can be easily sent through AiTrillion.

Clutch Holdings

Clutch

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Clutch is a customer marketing platform for B2C brands. Today, marketers struggle because they have customer data stored in many different places. This makes it difficult to know how and when to reach their customers and with what message. Clutch offers a way to centralize this information, make sense of it, and act on it with personalized messages that lead to more purchases and increased brand loyalty. The Clutch platform offers a variety of solutions including data management, marketing automation, loyalty, stored value, and CRM as well as mobile, email, and direct mail campaign capabilities.

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Xeno has been designed for retailers who aren’t just buying technology but want a partner with whom they can elevate their CRM program. Understand what drives each customer to shop with Xeno’s CDP (customer data platform). Create a 360* view of your customers across stores, e-commerce, loyalty & feedback systems. Know if each customer is a discount seeker, their favorite product category when they’re likely to shop next & what product they’re likely to buy next.

TADA Network PTE Ltd

TADA

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TADA provides an end-to-end customer retention platform for businesses to accelerate growth, improve sustainability, and maximize Customer Lifetime Value. Additionally, TADA connects businesses with each other to collaborate within our network.

Glue Loyalty Inc.

Glue

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Glue is a powerful, fully automated loyalty manager that takes care of your customers while you take care of business. Founded in 2014 initially as an app creating software for SMBs, Glue has evolved into a cloud-based automatic customer loyalty platform with an enhanced members club and advanced features. Glue offers micro and small local businesses fully automated loyalty programs, helping business owners recover their local customer-base, grow their revenue, and take time consuming loyalty tasks off their schedules.

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