Consumer Experience Map and Profiles

Author(s): Gopi Bheemavarapu, Emanuel Bursuc, Andy Liu

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Use this template to complete the consumer experience map and business profile classification for each consumer group in the organization. This tool will provide the following outputs:

  • Interview results from multiple stakeholders in each consumer group.
  • A completed consumer experience map for each consumer group.
  • Each consumer group categorized into one of Info-Tech's four business profiles.

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