Develop a roadmap that sequences and stages your IT-enabled revenue generation initiatives.

  • Schedule the shortlisted initiatives for implementation according to their priority, budget, and resource availability. Update the initiative implementation plan (Appendix C in the storyboard) to reflect the agreed upon implementation timeframe.
  • Use this roadmap template to map the selected initiatives on the timeline according to the agreed upon execution schedule.

Follow your organization’s project initiation and project portfolio management processes to secure budget, resources, and schedule your shortlisted IT-enabled revenue generation initiatives for execution.

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Lead a Digital Transformation to Advance Revenue Generation

Create a strategic IT-enabled roadmap that uses social, mobile, and analytics to improve marketing, sales, and customer service.

Solution Set Steps

  1. Make the case for a digital revenue generation strategy
  2. Create a plan to kick-start a digital revenue generation program
  3. Develop a digital revenue generation strategy and roadmap
    • IT-Enabled Revenue Generation Initiative Roadmap Template
  4. Strengthen the capabilities required to execute the strategy
  5. Measure business impact and communicate the program’s benefits

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Search Code: 73735
Published: November 14, 2013
Last Revised: November 14, 2013


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