Tackle the Technology of Consumerization
It doesn’t have to be the zombie apocalypse!
- Consumer technology is in the enterprise, and here to stay.
- Some professionals fear the effect that consumerization will have on the manageability of technology in the enterprise.
- Organizations that do nothing will be stuck in a situation where employees are circumventing IT to use the consumer technology they are accustomed to.
Our Advice
Critical Insight
- Consumer technology infected executives first, but now the consumerization epidemic has hit nearly every employee.
- Turn consumerization to your advantage. Tech-savvy consumer employees are not distracted zombies: they can be more productive and satisfied than ever before.
- Different form factors bring different challenges: understand current and future trends in smartphones, tablets, ultrabooks, and more. Consumerization isn't just about devices; don’t forget the applications on them, and the networks they connect to.
- Implement management technologies, such as mobile device management (MDM) to simplify the consumerization situation.
Impact and Result
- With IT staff knowledgeable about the opportunities and risks that consumer technology brings, organizations can go from fearing the consumer hoard to supporting a workforce that is more productive than ever.
- Know what is coming in the next year to anticipate the rapidly changing landscape of consumer technology.
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Unlock Sample ResearchContributors
- Amber MacArthur, Television and Podcast Host (Call For Help, The Social Hour), Co-founder MGImedia
- Patrick Moorhead, Former Corporate VP at AMD, Moor Insights & Strategy
- Sarah Prevette, Editor-in-Chief at Betakit
- Robert Scoble, Startup Liason at Rackspace, Author, and Technology Evangelist
- Seven IT professionals contributed anonymous written quotes
- 147 Info-Tech clients and social media contacts took part in a survey that contributed to the development of this research