Create Personas to Drive Omnichannel Requirements Template

Author(s): Ben Dickie

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Customer personas are archetypal representations of your key audience segments. This template (and populated examples) will help you construct personas for your omnichannel commerce project.

Tags

E-Commerce, Customer Experience, Commerce, Point of Sales, Marketing, Sales, Customer Service, Shopify, Magento, Commerce Cloud, Hybris, PayPal, Square, Volusion, Sitecore, Adobe, BigCommerce, Journey Mapping, Personas

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Enable Omnichannel Commerce That Delights Your Customers

Create a cohesive omnichannel framework that supports the right transactions through the right channels for the right customers.
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