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Develop a Predictive Modelling Plan

Get the right crystal ball to predict the future.

To many CIOs, predictive analytics is an optional project. Yet, they found a successful PA project boosts their credibility significantly.


Your Challenge

  • Organizations can look into the past (BI) and at the present (real-time); they are lacking the ability to predict or stimulate the future.
  • Organizations draw conclusions from BI. However, the conclusions, sometimes, are arrived subjectively. The conclusions have to be validated.
  • There is too much data to make sense of; organizations may not have the time and resources to process the data.
  • Data workers are more tech-savvy and they want to do some predictive analytics on their own.

Our Solution

PA projects can improve effectiveness by:

  • Helping organizations to “foresee” the future.
  • Allowing organizations to group entities (customers) into clusters and tailor treatments.
  • The key is to build and/or optimize the predictive capability and educate the business executives, and demand is expected to jump.

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Author

Daniel Ko

Search Code: 77366
Last Revised: April 22, 2015

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