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Allowing vendors to run the demonstration without your guidance will only highlight their strengths. This template provides specific use cases and features that a vendor should demonstrate to ensure all requirements are met. Use this script during vendor demonstrations to direct the demonstration towards the features that are important to your organization.
The template is prebuilt with six common scenarios to leverage:
- Data Integration
- Campaign Planning
- Campaign Execution
- Reporting and Analytics
- Mobile Access
- Administrative Controls and Business Initiatives
Vendor demonstrations are essential in order to evaluate email marketing user experiences. Make sure you control the demonstration, and ensure the solution can deliver on all essential requirements.