It Doesn't Take a Tree-Hugger to Be Green: 11 Green IT Initiatives

Author(s): Elise Min

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There has been a recent push for organizations to green their operations from many different groups, such as local governments, customers, vendors, and employees. As green discussions abound, small enterprises are trying to make sense of all the hype and what it means to them specifically. Going green is often seen as a cost, and only for the environmentally conscious; however, this does not have to be the case. This research note explores the following:

  • The adoption rates for 13 green technologies/tactics.
  • Two models for assessing the maturity of various green initiatives.
  • Green adoption trends in the mid-market.
  • Factors that affect adoption.

Understand which initiatives are mature enough for adoption, what other enterprises are doing to green their IT operations, and which initiatives are most appropriate for the small enterprise.

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