Green IT Maturity Growth in a Tough Economy


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Prior to the late 2008 economic crisis, the momentum to be green was accelerating among enterprises of all sizes and industries. This was due in part to the public's increasing awareness of environmental issues, and also due to the rising costs of energy and fuel. Now, with the global economy in recession, being green has decreased as a priority as enterprises simply focus on surviving. In order to understand environmental sentiments during a tough economy, Info-Tech surveyed over 800 key decision-makers in late 2008, early 2009. Read this research note to understand the following:

  • Trends of green IT maturity based on Info-Tech's three green scores: Green Intent, Green IT Implemented, and Green Action.
  • Adoption rates for nine green IT initiatives.
  • Predictions for green initiatives in 2009.
  • Recommendations to increase green maturity despite a tough economy.

Use the accompanying tool, “Green IT Maturity Benchmark,” to understand where organizations are in terms of environmental action in and around the IT department; and next steps to improve overall green maturity.

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