This phase of the blueprint, Design a Customer-Centric Digital Operating Model, will help you identify and prioritize critical journeys for your organization. This phase will help you:

  • Build a detailed taxonomy of critical journeys for customers, employees, and partners, and of internal processes for the organization.
  • Identify one or two journeys as lighthouses.
  • Draft a roadmap with a broader journey set.

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Design a Customer-Centric Digital Operating Model

Putting the customer at the center of digital transformation.

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