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Read our condensed Executive Brief to find out why you should develop a digital asset management program, review Info-Tech's methodology, and understand the different...
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Findability of your key digital assets is crucial to critical marketing and operational efforts to drive business results and enhance productivity. Use this research to...
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This phase will help you to create a design principles handbook to standardize and socialize metadata, taxonomy, site design, and naming and nomenclature for DAM in the...
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Use this Design Principles Handbook to develop your metadata schemas and standards as you create your metadata language.
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Use this tool to help you measure the costs associated with a lack of findability, and put a dollar value return from improving your DAM.
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Use this tool to centralize the organization’s critical digital assets and help clarify the objectives of the project for identified digital assets.
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This tool will guide you through the process of gathering requirements from your digital asset manager, as well as the system(s) used to manage your digital assets.
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This phase, Dive Into the DAM Strategy, will help you to generate and prioritize strategic and practical initiatives, as well as create a roadmap for keeping the...
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Plan the sequence, starting time, and length of each initiative in the DAM Roadmap Tool. The tool will generate a Gantt chart roadmap based on the start and length of...
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Use this execution strategy template to organize and unify the direction of the DAM program.
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