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A template to show the budget allocation compared to benchmarks and the alignment of the marketing budget to the company goals and other teams who need marketing support.
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The Marketing Budget Worksheet for Software and Technology Companies is a comprehensive tool that allows you to create a marketing budget based on your annual recurring...
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This deck helps CMOs review budgets, create forward-looking strategies, prioritize spend, and pivot to low-effort, high-return campaigns. It's the perfect tool for CMOs...
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This blueprint aims to guide CMOs at every stage in their mission to become full participants in their company’s growth. It also provides them with the tools they need to...
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Use this tool to record the blueprint exercises.
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Use this tool to assess the best option for your team collaboration and knowledge management: Center of Excellence (CoE), Center for Enablement (C4E), or Community of...
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Use this tool to assess the best option for your team collaboration and knowledge management: Center of Excellence (CoE), Center for Enablement (C4E) or Community of...
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Companies want to foster collaboration and knowledge sharing. How to approach it will depend on the specific purpose or project.
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Executives are continuously looking for innovative ways to satisfy their strategic objectives with applications tools, technologies, and practices. Carefully craft these...
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Executives are continuously looking for innovative ways to satisfy their strategic objectives with applications tools, technologies, and practices. Carefully craft these...
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