|
Pre-built presentation template to educate, engage and unify key stakeholders on the importance of a strong brand, and to assess and improve brand performance. This is...
|
|
|
This article covers how venture capital (VC) and private equity (PE) firm investors in technology companies, and software vendors are adapting to the recent inflation,...
|
|
|
How does a recession affect sales of a B2B software? Businesses still need quality software to operate. However, during a recession, the buyer journey will change, and...
|
|
|
Keeping up with emerging social media channels is a daunting yet necessary task. As new trends surface weekly, practitioners must consider if we need to approach the...
|
|
|
Times are getting tough with a potential recession looming, and companies are looking to tighten budgets. Typically, marketers allocate the lion's share of their spend to...
|
|
|
Use this research to gain an understanding of web analytics tools and how to leverage them to understand user behavior.
|
|
|
Customers want to consume concise content and information quickly. Websites have limited time to prove their usefulness to a new user. Content needs to be as few clicks...
|
|
|
As you continue to strengthen business continuity, disaster recovery, and system resiliency, activities to simply "keep the lights on" are not enough. Be pragmatic in the...
|
|
|
Read this report for a summary of the five initiatives that application leaders should prioritize for 2023 and references to get these initiatives started.
|
|
|
AI can be used to efficiently process massive amounts of data and make recommendations, increasing top of the funnel sales and marketing efficiency to grow revenue. AI...
|
|
