Applications - Tools

Brand Value Proposition and Positioning Statement

Clarify your positioning in the marketplace and your unique competitive advantage.

Brand Voice Guidelines Template

Define your unique brand voice and develop a set of guidelines to ensure consistency across assets and platforms.

Writing Style Guide Template

Outline your brand's writing principles, style, grammar, punctuation, and number rules.

Brand Messaging Template

Develop a compelling brand message and story.

Brand Awareness Strategy and Tactics Template

Develop an actionable brand awareness strategy with tactics with KPIs and measurables that align with the company's purpose and objectives.

Asset Creation and Management List

Create a list of existing and new assets to create and manage.

Campaign Workflows Template

Create brand awareness campaign workflows, identify assets required throughout the journey, delivery methods, and data capture.

Brand Awareness Strategy Rollout Plan Template

Build and deliver on an effective tactical deployment plan.

Market Analysis Template

Analyze and document your competitive landscape, and assess your strengths, weaknesses, opportunities, and threats.

The ITSM Vendor Evaluation Workbook

Use this workbook to execute vendor evaluations. The workbook can be provided to your vendors to initially self-score and then be reviewed by your team; alternatively,...
Visit our IT Cost Optimization Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019
Contact Us