Applications - Blueprints

Improve External PR Communications for Greater Product Launch Success

An efficient PR campaign will build internal alignment, use a concise value prop in the messaging, define metrics to validate the importance of PR, and follow a defined...
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Enable Product Delivery – Executive Leadership Workshop

Strengthen product management in your organization through effective executive leadership by focusing product teams on core capabilities and proper alignment. Develop a...

Build a Strong Analyst Relations Foundation

Our research shows that the 25% of AR programs that deliver business value back to their companies do so by bringing analyst insights “inside” to build a better business....
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Choose the Right Channel Sales Partner

Software CEOs need the right strategy to not only evaluate their need for partnership when entering new markets or seeking to open a new revenue stream, but a quick and...
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Redesign Your Website to Increase Business Value

A successful website redesign gives digital marketing leaders a reliable way to increase marketing-influenced wins, brand image, and competitive differentiation. Planning...
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Scale Business Process Automation

As industries evolve and adopt more tools and technology, their products, services, and business operating models become more complex. Task- and desktop-based automations...

Social Media Management Software Selection Guide

Social media management solutions allow businesses and brands to manage multiple social media accounts in one tool. The number of different social media platforms has...
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Scale Your Marketing Department

Learn how scaling up your marketing department through the right team model and partners can improve your organization's marketing capabilities, simplify processes, and...
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Make the Case for Enterprise Business Analysis

If you’ve only been using business analysis at the project level, you’ve only scratched the surface of the BA’s potential. Enterprise business analysis is a powerful...

Build a More Effective Brand Architecture

Investing in brand awareness is crucial for companies to stand out from their competitors and continue to grow in a sustainable manner. Successful brand awareness programs...
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