AI Use Cases

A comprehensive repository of AI use cases across the Technology and Marketing Management framework.

Capitalizing on AI

In the quickly evolving AI landscape, marketing, sales, and customer success professionals encounter significant hurdles. While AI's availability and necessity grow, so...
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AI Evaluation Tool

Flesh out your AI use cases and create AI initiatives with assigned value and readiness scores. Rank and present your highest-scoring AI initiatives.

Revolutionizing Data-Driven Decisions: The Cisco-Splunk Acquisition and Its Impact on CIOs and CTOs

Cisco consolidated its position as one of the largest software companies globally by completing the acquisition of Splunk.

Proactive Brand Management

Discover and address brand weaknesses to boost B2B sales. Ensure website and social media consistency, enhance user experience, and maintain cohesive brand messaging for...

Zoho: Vision, Growth, and Global Expansion Themes at ZohoDay 2024

At ZohoDay24, the key themes were Zoho’s long-term growth strategy and social impact, Zoho’s financial performance and customer value proposition, Zoho’s unique approach...

The Rise of Answer Engines: Why Search Engines May Soon Be a Thing of the Past

AI-powered “answer engines” are revolutionizing the way the audiences retrieve information online. These engines respond to user queries with short, straight answers,...

Protect Your Organization's Online Reputation Storyboard

Protect your corporate reputation and online presence from threats using Info-Tech’s six-step framework.

Online Reputation Report Template

Identify the current state of your reputation with your own online reputation report.

Match Your Budget to Your Market Position – Phases 1-2

This deck helps CMOs review budgets, create forward-looking strategies, prioritize spend, and pivot to low-effort, high-return campaigns. It's the perfect tool for CMOs...
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