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A step-by-step document that walks you through how to properly optimize the performance of your lead gen engine.
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This blueprint is designed to help IT and marketing achieve absolute consensus on the prioritization of digital channels and to create a roadmap for IT to build all...
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Info-Tech conducted its own market evaluation of 11 leading Mid-Market BI vendors. This tool allows enterprises to profile their BI requirements and generate a shortlist...
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Investment in digital marketing technology has exploded as consumers flock to digital channels like email, social networking, video, photo, and mobile apps. IT has less...
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A project charter serves several important functions. It organizes the selection and procurement project so that you can make efficient and effective resource allocation...
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In this phase of the blueprint, understand the MMS marketplace with our MMS featurelist and vendor profiles.
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The reality is that although SOA (and related technologies) have been around for a number of years, the adoption rate is still fairly small. The reason for that is that...
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The Ottawa-based e-commerce company’s IPO at $17 (U.S.) per share raised $131 million.
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This phase of the blueprint helps you determine if MMS is right for your organization. Identify the "art of the possible" with MMS technology to see what both the IT...
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This tool will help you holistically assess multiple aspects of sales-related IT assets. The outputs of the tabs in the tool will either serve as input for sequential...
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