MMS Request for Proposal Template

Request for proposals provide organizations with the opportunity to give vendors a detailed account of the requirements and the expected capabilities of their desired...

Select a Marketing Management Suite – Phase 3: Select Vendor and Communicate Decision to Stakeholders

In this phase of the blueprint, carry out the RFP and vendor demonstration process. Decide on an MMS and present the solution to stakeholders.

Mid-Market BI Vendor Shortlist and Feature Analysis Tool

Info-Tech conducted its own market evaluation of 11 leading Mid-Market BI vendors. This tool allows enterprises to profile their BI requirements and generate a shortlist...

Storyboard: Build IT Capabilities to Enable Digital Marketing Success

This blueprint is designed to help IT and marketing achieve absolute consensus on the prioritization of digital channels and to create a roadmap for IT to build all...

MMS Vendor Demo Script

Use this template to support your business' evaluation of vendors and their solutions. Provide vendors with scenarios that prompt them to display not only their...

Customer Service Management Software Selection Guide Storyboard

The pandemic and growing younger demographic have shifted the terrain of customer service delivery. Customer service management tools ensure organizations enhance...

Build IT Capabilities to Enable Digital Marketing Success

Investment in digital marketing technology has exploded as consumers flock to digital channels like email, social networking, video, photo, and mobile apps. IT has less...
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Select a Marketing Management Suite – Phase 2: Shortlist Marketing Management Suites

In this phase of the blueprint, understand the MMS marketplace with our MMS featurelist and vendor profiles.

Select a Marketing Management Suite – Phase 1: Launch the MMS Project and Collect Requirements

This phase of the blueprint helps you determine if MMS is right for your organization. Identify the "art of the possible" with MMS technology to see what both the IT...

Marketing Management Suite Implementation Work Breakdown Structure

Use this template to support your outlining of the steps required to successfully implement a MMS suite into your IT landscape and business environment.
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