Generative AI Use Cases for Marketing, Sales, and Customer Service Storyboard

Use this storyboard to learn the high-level use cases and potential challenges of generative AI technology for marketing, sales, and customer service.

Thestar.com: Shopify shares soar on first day of trading

The Ottawa-based e-commerce company’s IPO at $17 (U.S.) per share raised $131 million.

Mid-Market BI Vendor Shortlist and Feature Analysis Tool

Info-Tech conducted its own market evaluation of 11 leading Mid-Market BI vendors. This tool allows enterprises to profile their BI requirements and generate a shortlist...

MMS Request for Proposal Template

Request for proposals provide organizations with the opportunity to give vendors a detailed account of the requirements and the expected capabilities of their desired...

Do you have information on SOA and ESB, including vendors and best practices?

The reality is that although SOA (and related technologies) have been around for a number of years, the adoption rate is still fairly small. The reason for that is that...

Build IT Capabilities to Enable Digital Marketing Success

Investment in digital marketing technology has exploded as consumers flock to digital channels like email, social networking, video, photo, and mobile apps. IT has less...
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Select a Marketing Management Suite – Phase 2: Shortlist Marketing Management Suites

In this phase of the blueprint, understand the MMS marketplace with our MMS featurelist and vendor profiles.

MMS Vendor Demo Script

Use this template to support your business' evaluation of vendors and their solutions. Provide vendors with scenarios that prompt them to display not only their...

Select a Marketing Management Suite – Phase 1: Launch the MMS Project and Collect Requirements

This phase of the blueprint helps you determine if MMS is right for your organization. Identify the "art of the possible" with MMS technology to see what both the IT...

Select a Marketing Management Suite – Phase 3: Select Vendor and Communicate Decision to Stakeholders

In this phase of the blueprint, carry out the RFP and vendor demonstration process. Decide on an MMS and present the solution to stakeholders.
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