Enterprise Applications - Tools
Topics
Brand Recognition Survey and Interview Questionnaire and List TemplateGauge the buyers’ familiarity with your brand. |
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External and Internal Factors Analysis TemplateIdentify external and internal factors influencing your brand. |
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Buyer Personas and Journey Presentation TemplateGather existing and desired customer insights and conduct market research to define and personify your buyer personas and their buying behaviors. |
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Brand Purpose, Mission, Vision, and Values TemplateDefine the “raison d’être” and fundamental principles of your brand. |
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Brand Value Proposition and Positioning StatementClarify your positioning in the marketplace and your unique competitive advantage. |
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Brand Voice Guidelines TemplateDefine your unique brand voice and develop a set of guidelines to ensure consistency across assets and platforms. |
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Writing Style Guide TemplateOutline your brand's writing principles, style, grammar, punctuation, and number rules. |
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Brand Messaging TemplateDevelop a compelling brand message and story. |
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Brand Awareness Strategy and Tactics TemplateDevelop an actionable brand awareness strategy with tactics with KPIs and measurables that align with the company's purpose and objectives. |
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Asset Creation and Management ListCreate a list of existing and new assets to create and manage. |
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