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In today’s connected world, continuous optimization of enterprise applications to realize your digital strategy is key.
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Use this research to gain an understanding of web analytics tools and how to leverage them to understand user behavior.
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Have a significant and well-targeted impact on business success and growth by knowing how your brand performs, identifying areas of improvement, and making data-driven...
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This executive brief will help customer success and marketing leaders understand what they need to measure to get an accurate picture of customer satisfaction levels,...
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Enable marketing, sales, and customer service teams by successfully choosing and implementing a suite for customer relationship management.
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The acceleration of ecommerce has cemented Customer Service’s digital future. Use this research to build IT’s strategy for supporting Customer Service and enhancing the...
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This Executive Brief will build your skills on how to price new products or adjust pricing for existing products. Disciplines made using our pricing methodology...
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This blueprint will build your skills to price new products or adjust pricing for existing ones. Disciplines made using our pricing methodology strengthen efforts to...
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Drive higher open rates, time on site, and click-through rates with buyer-relevant messaging.
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88% of marketing professionals are unsatisfied with their ability to convert leads, but poor lead conversion is just a symptom of a much larger problem with the lead gen...
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