A potential strategic initiative that addresses each scenario
Module 4: Apply Wind Tunneling and Select Ideas
Assess the various ideas based on which are most likely to succeed in the face of uncertainty.
Key Benefits Achieved
An idea that you have tested in terms of risk and uncertainty.
An idea that can be developed and pitched to the business or stored for later use.
Assign probabilities to scenarios.
Apply wind tunneling.
Discuss next steps and prototyping.
A strategic initiative (idea) that is ready to move into prototyping
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