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Tagged - email marketing
Develop a Web Content Management StrategyWCM isn't dead yet. In fact, it's thriving by meeting the increasingly diverse needs of the marketing department. Balance the requirements of IT and marketing... just... |
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Storyboard: Develop a Web Content Management StrategyWeb Content Management (WCM) solutions remove the burden of web maintenance from IT while giving marketing new capabilities. However, it's very easy to over-buy an... |
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WCM Investment Appropriateness Assessment ToolWCM is one marketing tool, but is it the right one? |
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Leverage Social Media for Customer InteractionThis video will help you cut through the hype and gain a better understanding of what social media is and how it can help your organization. Consumers are adopting social... |
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Vendor Landscape Plus Storyboard: Marketing Automation SuitesWith marketing initiatives evolving and becoming more complex each day, organizing multi-channel, multi-product campaigns can be a complex and time-consuming task.... |
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Marketing Automation Suites Vendor Shortlist ToolUse this tool to generate a customized shortlist of vendors based on the capabilities your organization requires in a marketing automation suite. |
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Marketing Automation Suites RFP TemplateUse this template to help create a request for proposal (RFP) that lists the marketing automation suite features, according to enterprise requirements. |
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Marketing Automation Suites RFP Scoring ToolAfter responses to an RFP have been received, enterprises considering a marketing automation (MA) suite need a way to compare potential solutions. Use this RFP scoring... |
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Marketing Automation Suites Vendor Demonstration ScriptUse this demonstration script to provide vendors with a consistent set of instructions, ensuring an objective comparison of product features. |
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Marketing Process Automation: Investment Appropriateness Assessment ToolThe tactics provided in this tool are a starting point for organizations considering investment in marketing process automation. Use the tool in conjunction with the... |
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