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Tagged - advertising

In The News
Processor Magazine - Workforce Personas: Enhance Your Ability To Provide Tailored IT Services

(23-Apr-10) For marketing professionals and software designers, workforce personas have long served as useful constructs for tailoring advertising campaigns or application features to specific demographics or users. In this context, personas...

In The News
Toronto SUN - Microsoft, Yahoo! search engine deal approved

(18-Feb-10) Microsoft and Yahoo! say they will move ahead with their joint search engine venture after getting a green light from European and U.S. regulators, though analysts say their union is unlikely to shave much off Google’s dominant...

Press Release
News Analysis - Google Posts Record Profits: Online Advertising Alive and Well

Google posted record third-quarter revenues of $5.94 billion, up 8% over the second quarter, due mostly to strong online advertising revenues. Earnings per share were an astounding $5.18. It ended the quarter with $22 billion in cash as well,...

In The News
ITWorld - 13 ways to take advantage of YouTube

(16-Oct-09) YouTube, LLC reaches a greater percentage of the Canadian population than the U.S., the U.K. and Germany, but Canadian businesses aren’t taking advantage of its reach. According to numbers released by ComScore Inc. this spring,...