FREE report on CRM Solutions for Mid Market Enterprise

17 Pages | PDF Report

The Customer Relationship Management (CRM) software market is growing, particularly fueled by demand in the mid-market. New trends, such as Software as a Service (SaaS) and changing application development methods (e. g. Web 2.0, community-based development) are reshaping CRM software delivery models, functional choices and value perception. This research note takes an in-depth, comparative look at key players in the CRM mid-market and their main CRM product offerings. Coverage includes:

• A comprehensive overview of the factors influencing the CRM market.
• A graphical and text-based comparison of six leading CRM products, including relative vendor and product rankings.
• A summary of the relative strengths and weaknesses of each product.
• General recommendations for product selection.