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New entrants like Microsoft and software as a service (SaaS) vendors like Salesforce.com now dominate the CRM market, alongside traditional CRM leader Oracle Siebel. Organizations are pushing back on complex suites in favor of platform-like CRM solutions. With this solution set, organizations will be able to:
- Select the right CRM feature set and app delivery method.
- Simplify the selection process by examining pre-screened vendors.
- Spend your consultancy budget on CRM implementation, instead of selection.
Use Info-Tech’s CRM Decision Diamond to compare the most appropriate vendors for SMB, and create a customized vendor shortlist to reduce the amount of time and money spent on CRM software evaluation.
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