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Build a Capable Mobile Program without the Confusion and Frustration

Use your existing strengths and pivot into mobile with ROI in mind.

  • You don’t know where to start when initiating a mobile program.
  • You have tried mobile development in the past but didn't achieve success.
  • You need to initiate a mobile program quickly based on business priorities and need a roadmap based on best practices.

Our Advice

Critical Insight

  • Form factors and mobile devices won't drive success – business alignment and user experience will. Don't get caught up with the latest features in mobile devices.
  • Software emulation testing is not true testing. Get on the device and run your tests.
  • Cross form-factor testing cannot be optimized to run in parallel. Therefore, anticipate longer testing cycles for cross form-factor testing.

Impact and Result

  • Prepare your development, testing, and deployment teams for mobile development.
  • Get a realistic assessment of ROI for the launch of a mobile program.

Build a Capable Mobile Program without the Confusion and Frustration Research & Tools

1. Launch a mobile program

Achieve employee productivity and client engagement.

2. Identify the mobile app dev gaps

Fill people, process, and technology gaps to prepare for mobile development.

3. Map mobile features and use cases to business requirements

Achieve business and end-user acceptance of your mobile app.

4. Identify the mobile use cases

Ensure the app is functioning as expected by the business.

5. Manage your mobile program

Allow minimal disruptions to existing dev, testing, and deployment processes.

Build a Capable Mobile Program without the Confusion and Frustration preview picture

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Authors

Andrew Kum-Seun

Altaz Valani

Jaegi Hong

Rachael Lee

Search Code: 59052
Last Revised: July 16, 2013

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