Fund Innovation with a Minimum Viable Business Case

Full business cases are for scaling, not for starting.


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Your Challenge

  • In order to truly be viewed as a strategic leader in the eyes of the business units, the CIO must be prepared to spot opportunities for organizational growth and build the case to actually make it happen.
  • The business case is still the primary vehicle to gain the necessary support and resources from the business to execute on IT projects.

Our Advice

Critical Insight

  • Even if you think you are certain of a project’s benefits, or the desired/necessary functionality, you are probably wrong (in fact, there’s a 70% chance that you are wrong).
  • Take the minimum viable approach to start ALL projects to improve your speed to market, speed to scale, and speed to benefit.

Impact and Result

  • The CIO needs a structured approach to build the case for projects that not only helps the project get funding, but realize benefits as well.
  • Our approach guides you through effectively designing a solution, de-risking a project through impact reduction techniques, building and pitching the case for your project, and applying the business case as a mechanism to ensure that benefits are realized.

Fund Innovation with a Minimum Viable Business Case

Start here – read the Executive Brief

Read our concise Executive Brief to find out why full business cases are for scaling, not for starting, review Info-Tech’s methodology, and understand the four ways we can support you in completing this project.


Create a solution to someone’s problem

Design an effective value proposition for your solution.


Reduce the impact of your project

Reduce your project’s impact and better manage the risks associated with uncertainty.


Build the case and secure approval

Take the steps necessary to get support for your project.


Implement, measure, and scale

Get the most out of implementing the minimum viable business case approach.

Onsite Workshop

Book Your Workshop

Onsite workshops offer an easy way to accelerate your project. If you are unable to do the project yourself, and a Guided Implementation isn't enough, we offer low-cost onsite delivery of our project workshops. We take you through every phase of your project and ensure that you have a roadmap in place to complete your project successfully.

Module 1: Solve Someone’s Problem

The Purpose

  • Introduce the methodology.
  • Design a solution to a problem.

Key Benefits Achieved

  • Value proposition design techniques learned.



Introduce MVBC methodology.


Discuss business problems.


Canvass for a problem.


Design a solution.

  • Value Proposition Canvas

Module 2: Determine Benefits and Impact

The Purpose

  • Define the benefits of the solution.
  • Generate a paper prototype of the solution.

Key Benefits Achieved

  • Understand what value your solution will bring.
  • Understand the user experience that someone using your solution will have.



Define the benefits.


Craft a value proposition.

  • MVBC Document


Discuss impact reduction techniques.


Introduce prototyping.

  • Prototyping Workbook


Map the user journey.

Module 3: Plan the Project

The Purpose

  • Develop a roadmap for the project.
  • Analyze the stakeholder environment and engage with them.

Key Benefits Achieved

  • Project roadmap defined.
  • Stakeholders engaged.



Establish project stage gates.


Discuss risks and mitigation.

  • MVBC Document


Perform stakeholder power mapping.

  • Stakeholder Power Map


Co-create the vision.

Module 4: Prepare the Pitch

The Purpose

  • Finish the MVBC document.
  • Practice the presentation.

Key Benefits Achieved

  • Project approval.



Finish the MVBC Document.

  • MVBC Document


Practice the pitch.


Discuss next steps and scale the approach.

Search Code: 81568
Published: August 26, 2016
Last Revised: August 26, 2016