Develop a Video Conferencing Strategy

Seeing is believing: understand the future of face-to-face communications before selecting a video conferencing solution.

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Your Challenge

Many organizations are considering IP video conferencing as a means to reduce the cost and impact of travel for meetings.
With the advent of desktop and mobile video conferencing capabilities through Unified Communications technologies, room-based or dedicated video conferencing systems are not the only visual communication option available.
This solution set focuses on the key elements of selecting a video conferencing system, whether as a standalone, or as a component of a pervasive video communications strategy.

Our Advice

Critical Insight

A room-based video conferencing system is not the only option that can be chosen to avoid travelling; organizations must understand the needs of those workers who travel regularly to determine which video conferencing requirements exist.
Implementing room-based video conferencing systems within the context of a pervasive video communication strategy offers the greatest opportunity to reduce travel costs and improve productivity through enhanced communication.

Impact and Result

Develop a strategy that highlights the costs of not pursuing video conferencing, complete with a supporting financial analysis and project proposal.
Maximize the value of investments in video conferencing by targeting specific use cases, right-sizing the chosen endpoints to the specific use case, and leveraging large-screen displays to enhance communication and collaboration when video conferences are not in progress.

Get to Action

Understand video conferencing technology and the elements of a visual communication strategy
Develop a plan for investing in video conferencing technology.
- Storyboard: Develop a Video Conferencing Strategy
Capture and compare the costs of travel against the costs of video conferencing systems
Build a business case to demonstrate the value of investments in video conferencing technology.
- Video Conferencing vs. Travel Cost Analysis Tool
Present the case for video conferencing to decision makers
Get buy-in for the video conferencing strategy.
- Video Conferencing Sample Proposal
Solicit vendors for a video conferencing project
Issue a custom video conferencing RFP.
- Video Conferencing Solution RFP Template
Shortlist video conferencing RFP respondents
Evaluate RFP responses and capture scoring information.
- Video Conferencing RFP Response Evaluation Tool
Conduct a live demo to verify proposed system functionality
Put each shortlisted vendor through the same demo of video conferencing system capabilities.
- Video Conferencing Product Demonstration Script
Detail the financial impacts of a video conferencing investment
Capture project costs and benefits, and demonstrate the three-year TCO and ROI.
- Video Conferencing Financial Calculator

Build an Enterprise Social Collaboration Strategy

Enable employees and teams to make their own connections to get the job done.

Develop a Unified Communications Strategy

Put the business first when evaluating UC.

Vendor Landscape: Web Conferencing Vendors

Hear me, see me, touch me, teach me.

Vendor Landscape: Video Conferencing

What you see isn’t all that you get: make sure the video conferencing solution you select meets all of your visual communication priorities.

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See how all the steps you need to take come together, with tools and advice to help with each task on your list.

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