Create a project charter to socialize the IT and customer alignment project with key stakeholders and gain buy-in and support.
Use Info-Tech's template to:
- Define the project context and the scope.
- Outline anticipated project benefits in terms of business drivers.
- Document key metrics to gauge if the project is a success or a failure.
Having the business on board is critical to the success of this project. By demonstrating what's in it for them, IT can help to ensure they are committed.