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The use of external social media (e.g. Facebook, LinkedIn, Twitter, and YouTube) within organizations for business purposes is increasing. Social media exposes a certain amount of information that can be visible to friends of friends. While this exposure is a key mechanism driving value, it can also create inappropriate conduit for information to pass between personal and business contacts. IT involvement for security and privacy is a hot topic. Use this template to:
- Set employee expectations for social media usage
- Establish guidelines for appropriate use of applications
Tools to establish barriers between personal and private networks and tools to centrally manage accounts are only beginning to emerge. Start with the implementation of this policy to hedge organizational risk.
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