Should Your Enterprise Use Mobile Apps?

Author(s): Fen Yik

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As mobile technology proliferates in corporate IT environments, providers of mobile software are increasingly targeting the enterprise market. IT and business leaders need to determine if adopting mobile applications is appropriate for their enterprise. To make this decision, they must understand what types of enterprises are currently using mobile software, and what solutions are prevalent.

This research note provides an overview of successful mobile application adopters, to help decision-makers assess whether or not their enterprise is likely to benefit from mobile software solutions. The note includes the following major elements:

  • A brief definition of mobile applications.
  • A summary profile of enterprises that can benefit from using mobile applications, drawn from characteristics of successful adopters.
  • Sample profiles selected from a pool of existing adopters.

Use these profiles together with the ITA Premium “Mobile Applications Appropriateness Assessment Tool” to decide whether or not mobile apps are a good fit for the enterprise.

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