The age of digital has created new ways for organizations and customers to form relationships. To maximize the benefits of digital, organizations must adopt a customer-centric mindset by creating a digital strategy. This storyboard will help you:
- Understand the organization's current investment in digital.
- Focus strategy-making on delivering the customer's most-desired digital outcomes.
- Design a balanced digital strategy that creates value across the five digital value pools.
- Ask how disruption can be leveraged to the organization's benefit.
- Create a Digital Strategy-on-a-Page to spark cultural change.