Rebuild the Web Content Management Strategy

This webinar occured on August 6, 2015

About This Webinar

Rebuild the Web Content Management Strategy

Help the marketing department make a savvy IT decision.

IT and marketing need a common project framework to improve communication and make justifiable web content management (WCM) decisions.

This project will enable IT to work with Marketing to:

  • Create a strategy for web content management.
  • Determine if the existing systems, strategies, and procedures are appropriate for the enterprise.
  • Create a project strategy that is consistent with governance and programme management best practices.

The project benefits will enable you to:

  • Avoid making unnecessary new investments.
  • Put controls in place to avoid rogue spending from Marketing.
  • Make informed decisions about the types of technologies and initiatives that are necessary to support web content management.

This is an On-Demand webinar:

This webinar was previously recorded. To view our upcoming live sessions visit our Webinars page.

Featured Speakers

George Goodall
Director of Research, Small Enterprise Practice
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Ben Dickie
Research Director and Executive Advisor, Applications
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