Storage And ILM

Included in this pivot table is information on the likelihood of organizations to replace their existing storage vendors, the implementation status and preferred purchasing channel for iSCSI storage.

iSCSI is one of the most important emerging storage technologies today. It is an attractive option for companies that need affordable and easy-to-manage networked storage, but at the same time, iSCSI remains somewhat enigmatic to many IT practitioners. This presents an opportunity for vendors and resellers to play a more consultative role when selling networked storage, especially in the mid-market.

Info-Tech’s second annual forecast on IT spending in the US indicates that four industries dominate the landscape: Business Services, Financial Services, Government and Manufacturing account for more than 60% of spending on IT products and services. The ITAMTM provides a market opportunity perspective that is based on the IT budgets of more than 1,700 organizations in the US.

Info-Tech’s first Canadian forecast provides a framework to help IT product and service companies better understand the commercial market opportunity. The ITAM™ provides market sizing -- by major technology product/services areas -- based on extensive demand-side data. Key opportunities are identified, both by both size of account and by vertical market. The authors give specific guidance as to the product/service areas poised for growth and the types of accounts that are the best prospects in those areas.

Are you looking to have access to end user and buyer behavior data so you can cut and customize the information to derive the conclusions you need? All the data we used to create the Indaba series of Market Advisor Reports is available to you in Pivot Table format, giving you the flexibility to change the views and the presentation of the data.

Are you looking to have access to end user and buyer behavior data so you can cut and customize the information to derive the conclusions you need? All the data we used to create the Indaba series of Market Advisor Reports is available to you in Pivot Table format, giving you the flexibility to change the views and the presentation of the data.

In this report, Info-Tech walks storage vendors through the buyer’s process – from defining a product to the final purchase decision. Survey respondents revealed that IT Staff are responsible for the early stages of the purchase process – defining the product and identifying potential suppliers – but IT Management assumes control over the final product/vendor decision. For this report, the definition of a storage consolidation solution has been left fairly broad, and includes the acquisition of both hardware such as a SAN and storage management software.

What types of companies are the best prospects to deploy storage consolidation solutions? This Info-Tech report helps vendors craft marketing messages that resonate with buyers, and points out the vertical industries most open to deploying storage consolidation. For example, companies with 251-1000 employees are the sweet spot for storage area networks and other storage management solutions. Those in financial services are also hot prospects that have demonstrated a readiness to deploy.

Storage is an ongoing concern for enterprises of all sizes, and in the mid-market, many companies look to iSCSI devices as their primary vehicle for transferring critical business information. We talk to four IT professionals about how they made the business case for iSCSI, and why it serves their organizations much better than Fibre Channel storage area networks.

Generating buzz for the sale of advanced platform products is an inside job. Respondents to Info-Tech’s recent survey cited “word of mouth” as their primary source of information when purchasing products such as SANs and security software. This report outlines the seven phases of the buying cycle, pointing out the ones in which vendors can have the most impact – and the ones they should avoid.